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Article: Ploumanac'h U.S. debut at NYC's COTERIE

Ploumanac'h U.S. debut at NYC's COTERIE
News

Ploumanac'h U.S. debut at NYC's COTERIE

Italy’s Ploumanac'h Clothing Brand Makes U.S. Debut at NYC’s COTERIE with Coastal Inspired Spring Collection:
Quality, Style and Sustainability are at Heart of the Men’s/Women’s Apparel Line

New York, New York - - - When retailers and fashion brands from around the world converge in New York City at COTERIE from September 15 through 17, an Italian resort-wear brand’s nature-inspired clothing line will, for the first time, be seen in the United States. Ploumanac'h is a family-owned and operated business whose designs reflect the colors of their hometown’s landscape and a steadfast commitment to preserving those natural assets. It will showcase its wares at Booth #6547 at the Javits Center during the show.

Ploumanac'h is based in Arenzano, a coastal fishing village, framed by the Mediterranean Sea and picturesque cliffs and boasts breath-taking views. The brand’s wide selection of handcrafted men’s and women’s apparel incorporates that look and feel and relaxed culture through use of all-natural fibers. And all pieces are produced with sustainability in mind through progressive energy- and water-saving practices.  

Ploumanac'h is part of the family-owned Kostner Srl - whose founders and managers boast more than 40 years of experience in the apparel industry. The brand sets itself apart through its proprietary coloring/dyeing technique that layers color pigments on top of the garment at room temperature. The method saves 30 percent more water when compared to traditional coloring techniques while also eliminating use of heating energy. The practice allows the garment fibers to stay intact, and color pigments shine vibrantly on the garment, according to the owners.


“We live by the beach. We work by the beach. Our apparel is designed and crafted by the beach. And each piece is a perfect extension of the outdoors and ideal for beach and resort settings,” explained Filippo Decotto Marketing Manager. “We truly love our land and want to infuse Italian art in every piece of clothing we craft for the ultimate fashion experience.”

Featuring bright colors, soft textures and the highest quality materials, Ploumanac'h’s collection includes, shirts, coverups, shirtdresses, jumpers, jackets, sweaters and more. It also offers fragrances that conjure up aromas of the ocean. 

“We know that those who wear our clothing care about quality and style but also want to purchase products that are environmentally friendly – and that is central to our business practices,” said Decotto. “The world needs all of our efforts to keep it livable for future generations and we are doing our part as are the discerning customers who seek out our resort wear.”

Ploumanac'h customers are often professionals and business owners who seek out higher end, comfortable clothing for vacations and travel. The company is hoping to introduce its unique products to retailers and buyers from boutiques and stores whose clientele fits this niche. Ploumanac'h will be at Booth 6547 during COTERIE. For more information about the organization and its clothing line, go to ploumanach.it.

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